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DealPotential
How DealPotential stacks up against PitchBook and Preqin in 2025 is becoming a crucial question for private market investors seeking a competitive edge. Most investors know PitchBook and Preqin. But far fewer understand how they actually differ, or why a new generation of tools like DealPotential are gaining traction fast.
In this article, we’ll compare the three platforms through the lens of what matters most to today’s private market investors: speed, context, customization, and forward-looking intelligence.
PitchBook and Preqin have long held the upper hand in volume. PitchBook boasts exhaustive profiles across venture capital, private equity, and M&A activity, while Preqin is well known for its depth in fund-level data and LP/GP insights. Both offer robust coverage of historical deal flows and fundraisings.
However, DealPotential takes a fundamentally different and increasingly relevant approach. Rather than merely indexing the past, it is engineered to identify what’s next. Powered by proprietary AI-driven investment signals, DealPotential surfaces companies likely to raise capital in the next 2, 4, or 8 months, enabling users to move early on emerging opportunities.
In a market where proactive sourcing beats reactive research, predictive intelligence is no longer optional. It’s a necessity.
DealPotential, especially with the launch of DealPotential 2.0, was built with another goal in mind: helping you understand when, why, and how to act. Instead of just showing who’s out there, we go deeper, surfacing ownership structures, funding history, valuation signals, investor activity, and predictive indicators around capital needs, restructuring, or upcoming exits.
Preqin and PitchBook are excellent repositories of what has happened. But in private markets, waiting for data to be published often means missing the deal. DealPotential’s classification system tracking companies by industry, subindustry, vertical, and strategic keywords is updated continuously, not quarterly. More importantly, its ML models scan for behavioral and strategic triggers that suggest funding activity before it happens.
It’s the difference between identifying a Series B after it closes and being the investor who led it.
PitchBook and Preqin have long served as massive databases for tracking investment rounds, fund performance, and company valuations. They are especially useful for historical data, benchmarking, and LP/GP relationships.
DealPotential, on the other hand, is built for forward momentum. It’s not just about storing what happened, it’s about helping you spot what’s about to happen. Through real-time signals, AI-driven classifications, and investor-aligned filters, we prioritize relevance and actionability over raw volume.
Another key differentiator is DealPotential’s deliberate focus on under-the-radar firms founder-led, bootstrapped, or low-profile companies that traditional databases often overlook. This is where the next generation of unicorns is being built quietly and where access can mean significant alpha.
Preqin and PitchBook tend to skew toward high-visibility, high-valuation firms. While valuable, this can cause institutional crowding. DealPotential balances the field by surfacing companies before they become targets.
PitchBook and Preqin often require annual contracts running into tens or hundreds of thousands of dollars. Their pricing models favor large enterprises and fund managers with deep pockets. DealPotential, by contrast, is priced to scale with more accessible plans for individual investors, family offices, and emerging fund managers.
If you already use PitchBook or Preqin, DealPotential doesn’t aim to replace them, it complements them. Where those platforms offer depth in historical fund data, we help uncover what’s next: future fundraising, exit opportunities, and market momentum.
Think of us as the radar to their archive.
Private market investing is changing fast. You need tools that help you stay ahead of not just track the market. DealPotential brings intelligence to your investment strategy, without drowning you in noise.
If you’re still relying on yesterday’s data to make tomorrow’s investment decisions, it’s time to reconsider your tools. Explore DealPotential and start sourcing smarter.
Read more: DealPotential vs Grata vs Sourcescrub
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