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DealPotential
From the moment you hear “unicorn,” you might think of companies already unicorn‑status in PitchBook’s database.
But Why Your Next Unicorn Won’t Be in a PitchBook Report – Yet this is the insight that separates reactive investors from proactive ones.
At DealPotential, we thrive on discovering those stealth‑stage gems before traditional databases catch up. While PitchBook shows you unicorns after they emerge, DealPotential shows them before they even roar. That’s the edge we give our users: early access to investment opportunities that others haven’t even spotted.
PitchBook and similar platforms depend largely on published data, fundraising rounds, media mentions, and regulatory filings. By the time a company appears there:
It has passed major funding thresholds
It’s likely already on many radars
Valuations, momentum and competitive positioning are less favorable
The lag is real:
many high-growth startups avoid press or public fundraising until they’re well past early‑stage inflection points.
That’s why DealPotential users see trends quarters ahead – not quarters late.
Founder networks & hiring patterns:
A sudden hiring spree in key roles (ML engineers, regulatory, sales ops)
in a company with low visibility may hint at scaling. Dealpotential already monitors founder-driven hiring shifts in real time before they become headlines. See HBR: What Startup Employees Can Teach.
Domain registration, trademark filings, soft launches
Behind‑the‑scenes activities like registering domain variants, filing patents or trademarks, launching beta test sites are invisible to public trackers.
DealPotential incorporates these signals into a predictive score that helps investors get in before competitors.
Real‑time content & founder footprint
Founders posting thought leadership, announcing pilot programs or dropping hints on niche forums provide early clues.
DealPotential captures these digital breadcrumbs and filters them through sector-specific intelligence models to highlight credible early-stage bets.
We built DealPotential precisely to address the blind spot in public deal databases. Here’s how we do it:
Proprietary signal aggregation – We monitor founder activity, hiring shifts, domain & legal filings, technical footprints, social signals, and more.
Intelligent filtering & scoring – Not every signal is relevant. We rank leads by real potential and context.
Real-time alerts & deal flow – You receive curated opportunities before they’re widely known, not weeks later.
Because of this, your next unicorn is more likely to originate from DealPotential’s pipeline than from waiting for its PitchBook profile.
A Harvard Business Review study showed that public visibility often trails true scaling by several quarters.
These findings validate DealPotential’s approach: combining overlooked signals into predictive sourcing pipelines.
Request a demo of DealPotential and see stealth opportunities.
Use signal‑based tools (founder activity trackers, domain monitoring) alongside existing databases.
Explore our platform to integrate AI-sourced signals directly into your sourcing funnel.
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DealPotential Investment Intelligence Platform Proposal Agreement
WHEREAS, the Seller agrees to provide access to the DealPotential Investment Intelligence Platform,
WHEREAS, the Client agrees to purchase the DealPotential Investment Intelligence Platform according to the terms and conditions laid out in this contract.
THEREFORE, in consideration of the mutual agreement made by the parties hereto, the Seller and the Purchaser (individually, each a “Party” and collectively, the “Parties”) agree to the following:
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6. Intellectual Property: All content, data, and reports provided by the Platform are protected by intellectual property laws and are for your internal use only.
7. Termination: We reserve the right to terminate your access to the Platform for any violation of these terms or for any reason at our discretion.
8. Governing Law: These terms are governed by the laws of Sweden, and any disputes shall be subject to the exclusive jurisdiction of the courts in Sweden.
10. Disclaimer: We disclaim all responsibility for any decisions made by users based on the data provided in our platform. All investment decisions are solely the responsibility of the user. We are not involved in any user decisions and only provide data and assessments for informational purposes.
