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From Googling VCs to Targeted Approaches: How Culmas Transformed Their Fundraising Strategy with DealPotential

From Googling VCs to Targeted Approaches: How Culmas Transformed Their Fundraising Strategy with DealPotential

About Culmas

Culmas, a software company based in Copenhagen, Denmark, specializes in providing digital administration for performance arts schools through their innovative cultural management system. With a mission to reduce administrative workload by 70% and increase revenue, Culmas sought a comprehensive solution that could streamline their fundraising efforts and connect them with potential investors. Their partnership with DealPotential started back in October 2022, and insights and tools from the platform have helped them immensely in their investment journey.

The Problem

The fundraising process by nature, is a strenuous one. Through their partnership with DealPotential, Culmas gained a different outlook as the platform’s resources helped them navigate the intricacies of fundraising. DealPotential’s expertise in process know-how proved invaluable for Culmas, allowing them to enhance their fundraising strategy and increase their chances of securing investments.

Simon Lindebjerg, Co-Founder and CEO of Culmas, stated: “DealPotential has made the whole investment journey more structured and easy for us, especially for the process know-how. The most helpful part was definitely the database of investors.”

Through their partnership with DealPotential, Culmas has unlocked new possibilities in their fundraising efforts, experiencing a structured and streamlined investment journey. With access to a comprehensive, detailed and clear investor database and valuable process know-how, Culmas is ready for continued success.

Time-Consuming Manual Search

Ciulmas' previous strategy of relying on Google searches for VCs turned out to be ineffective, leading to wasted hours, as well as missed opportunities.

Inaccurate Information

Dealing with inaccurate investor information has impeded Culmas' search for funding and hindered the growth of their ventures.

The Solution

Before DealPotential, the company faced challenges in effectively searching for investors. Their previous approach involved googling venture capitalists (VCs), which proved to be ineffective due to SEO limitations and the lack of targeted and detailed information. However, when they joined the DealPotential platform, Culmas gained a deep understanding of the importance of gathering detailed information about potential investors and tailoring their approach accordingly.

Administrative Workload Down By 70%

As administrative tasks are streamlined using DealPotential, Culmas managing board can now focus more on strategic business activities.

DealPotential has made the whole investment journey more structured and easy for us, especially for the process know-how. The most helpful part was definitely the database of investors!

Simon Lindebjerg

Co-Founder & CEO
Success Stories

Learn how startups at different stages use DealPotential to facilitate and speed up their fundraising journey up to 85%.

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